"Business Growth through Change"

<h2>Hello! How to Leverage Change to Grow Your Business and Personal Brand</h2>

For business operators running online services and individual influencers, it is important to keep pace with the ever-changing digital environment. In particular, let’s explore how to seize new opportunities and effectively strengthen marketing strategies through updates on platforms like Instagram.

<h3>⏩ For Businesses Providing Online Services: How to Adapt to Change</h3>

Recently, with various features updated on Instagram, businesses have gained opportunities to expand their communication methods with customers. Here are some tips and strategies.

<h4>1. Utilize the Comment Feature on Stories</h4>

With the addition of the comment feature on Instagram Stories, customers can publicly share their opinions. This allows you to receive more customer feedback or prompt immediate reactions to products. For example, after launching a new product, you can ask related questions in your story to naturally elicit customer responses.

<h4>2. Encourage Customer Participation with Reveal Stickers</h4>

By using this sticker, you can encourage customers to open the content themselves. This technique can stimulate curiosity about product launches or special events, significantly engaging customers’ interest.

<h4>3. Utilize Product Tags and Shopping Features</h4>

Using product tags allows you to add direct purchase links to your posts, enhancing the convenience of shopping. By employing this method, you can create an environment where customers can naturally purchase products while exploring their feeds.

<h3>✌️ For Those Aspiring to Become Influencers with a Personal Brand: Enhance the Quality of Communication</h3>

For those wanting to become influencers, creating your unique voice and brand is key. Let’s explore ways to effectively utilize Instagram’s new features to strengthen relationships with your followers.

<h4>1. Storytelling with Various Content Formats</h4>

Using new features like continuous carousel posts, you can unfold complex stories. For example, if you are a cooking-themed influencer, you can introduce recipes step by step to engage your followers’ interest.

<h4>2. The Harmony of Audio and Video</h4>

By utilizing the new feature that allows multiple audio tracks, you can bring more vitality to your content. For instance, while creating a “daily vlog,” you can mix background music and voice narration to add fun.

<h4>3. Communicate with Followers through Live Broadcasts</h4>

Instagram’s live feature is a great opportunity to enhance communication with your following fans. You can approach them more closely through regular Q&A sessions or product introductions.

<h3>🎯 Conclusion</h3>

As such, the changes on Instagram provide great opportunities for both businesses and personal branding. By being sensitive and proactive to changes and utilizing various features, you can strengthen your relationships with customers and enhance the quality of your content. So, leverage these tips to effectively unfold your story!